{"id":23704,"date":"2017-12-29T16:25:23","date_gmt":"2017-12-29T13:25:23","guid":{"rendered":"http:\/\/www.revolvia.com\/?post_type=mmg_articles&#038;p=23704"},"modified":"2017-12-29T16:25:23","modified_gmt":"2017-12-29T13:25:23","slug":"burger-kingden-en-buyuk-hayranina-ufak-bir-hediye","status":"publish","type":"mmg_articles","link":"https:\/\/www.revolvia.com\/en\/mmg-article\/burger-kingden-en-buyuk-hayranina-ufak-bir-hediye\/","title":{"rendered":"Burger King\u2019den en b\u00fcy\u00fck hayran\u0131na ufak bir hediye"},"content":{"rendered":"<p>Cannes Lions\u2019da \u201c<a href=\"https:\/\/bigumigu.com\/haber\/yilin-en-yaratici-reklamvereni-burger-king\/\" target=\"_blank\" rel=\"noopener\">En Yarat\u0131c\u0131 Reklamveren<\/a>\u201d se\u00e7ilen\u00a0<a href=\"https:\/\/bigumigu.com\/etiket\/burger-king\/\" target=\"_blank\" rel=\"noopener\">Burger King<\/a>\u00a0m\u00fc\u015fteriyle ili\u015fkilerini y\u00f6netirken korkusuz davranan markalardan, insanlar\u0131 g\u0131c\u0131k eder miyim, k\u0131zd\u0131r\u0131r m\u0131y\u0131m gibi konulara \u00e7ok tak\u0131lm\u0131yor. Sevenleriyle ili\u015fkisi ini\u015fli \u00e7\u0131k\u0131\u015fl\u0131, biraz a\u015fk ili\u015fkisine benziyor. \u201c<a href=\"https:\/\/bigumigu.com\/haber\/burger-king-facebook-takipcilerine-rest-cekerse\/\" target=\"_blank\" rel=\"noopener\">E\u011fer ger\u00e7ek de\u011filse duygular\u0131n, git, be\u011fenme beni<\/a>\u201d diyor bazen,\u00a0<a href=\"https:\/\/bigumigu.com\/haber\/isten-cikarildiysan-bir-hamburgere-ne-dersin\/\" target=\"_blank\" rel=\"noopener\">bazen i\u015ften \u00e7\u0131kar\u0131lanlara hediye hamburgerler<\/a>veriyor, bazen de bu haberde g\u00f6rece\u011finiz gibi, kendini seveni g\u00f6klere \u00e7\u0131kar\u0131yor, ba\u015f\u0131n\u0131n tac\u0131 ediyor.<\/p>\n<p>Burger King Fransa i\u00e7in reklam ajans\u0131\u00a0<a href=\"http:\/\/www.buzzman.eu\/\" target=\"_blank\" rel=\"noopener\">Buzzman<\/a>\u00a0taraf\u0131ndan haz\u0131rlanan kampanya, Burger King\u2019in en b\u00fcy\u00fck hayran\u0131n\u0131 \u00f6d\u00fcllendirmeyi ama\u00e7layan bir i\u015f. Bunun i\u00e7in de Facebook sayfas\u0131nda en \u00e7ok yorum yapan ki\u015fi bulunmu\u015f. Kendisi Sullyvan K. adl\u0131 bir gen\u00e7 bir Bordeaux sakini. Ba\u015f\u0131na geleceklerden habersiz, Burger King\u2019e sene boyunca be\u011fenisini iletmi\u015f, yorumlar\u0131yla sayfaya renk katm\u0131\u015f bir hamburger a\u015f\u0131\u011f\u0131.<\/p>\n<h2>\u00c7am Sak\u0131z\u0131, \u00c7oban Arma\u011fan\u0131<\/h2>\n<p>Burger King, Sully karde\u015fimize te\u015fekk\u00fcr etmek amac\u0131yla ufak bir \u015fey yapmaya karar veriyor, emeklerinin kar\u015f\u0131l\u0131\u011f\u0131n\u0131 vermek istiyor. Ve ne yap\u0131yor? Sully\u2019nin evinin en yak\u0131n\u0131ndaki Burger King d\u00fckkan\u0131n\u0131 Sullyvan\u2019\u0131n restoran\u0131na d\u00f6n\u00fc\u015ft\u00fcr\u00fcyor. Binay\u0131 devasa kurdeleli bir hediye paketi ile kapl\u0131yor, \u00fcst\u00fcne bir de hediye kart\u0131 koyuyor: \u201cEn b\u00fcy\u00fck hayran\u0131m\u0131z i\u00e7in\u2026 Mutlu Noeller Sullyvan!\u201d Yetmiyor, bir d\u00fckkan\u0131n kap\u0131s\u0131n\u0131n \u00fcst\u00fcne \u201cSullyvan\u2019\u0131n Evi\u201d yaz\u0131yor.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-92229\" src=\"https:\/\/bigumigu.com\/wp-content\/uploads\/2017\/12\/tes%CC%A7ekku%CC%88r_burger-king_buzzman_sullyvan-k_fransa_bigumigu7.jpg\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" srcset=\"https:\/\/bigumigu.com\/wp-content\/uploads\/2017\/12\/tes\u0327ekku\u0308r_burger-king_buzzman_sullyvan-k_fransa_bigumigu7.jpg 1280w, https:\/\/bigumigu.com\/wp-content\/uploads\/2017\/12\/tes\u0327ekku\u0308r_burger-king_buzzman_sullyvan-k_fransa_bigumigu7-768x432.jpg 768w\" alt=\"te\u015fekk\u00fcr_burger king_buzzman_sullyvan k_fransa_bigumigu\" width=\"1280\" height=\"720\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-92228\" src=\"https:\/\/bigumigu.com\/wp-content\/uploads\/2017\/12\/tes%CC%A7ekku%CC%88r_burger-king_buzzman_sullyvan-k_fransa_bigumigu11.jpg\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" srcset=\"https:\/\/bigumigu.com\/wp-content\/uploads\/2017\/12\/tes\u0327ekku\u0308r_burger-king_buzzman_sullyvan-k_fransa_bigumigu11.jpg 1280w, https:\/\/bigumigu.com\/wp-content\/uploads\/2017\/12\/tes\u0327ekku\u0308r_burger-king_buzzman_sullyvan-k_fransa_bigumigu11-768x432.jpg 768w\" alt=\"te\u015fekk\u00fcr_burger king_buzzman_sullyvan k_fransa_bigumigu\" width=\"1280\" height=\"720\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-92224\" src=\"https:\/\/bigumigu.com\/wp-content\/uploads\/2017\/12\/tes%CC%A7ekku%CC%88r_burger-king_buzzman_sullyvan-k_fransa_bigumigu.jpg\" sizes=\"auto, (max-width: 1300px) 100vw, 1300px\" srcset=\"https:\/\/bigumigu.com\/wp-content\/uploads\/2017\/12\/tes\u0327ekku\u0308r_burger-king_buzzman_sullyvan-k_fransa_bigumigu.jpg 1300w, https:\/\/bigumigu.com\/wp-content\/uploads\/2017\/12\/tes\u0327ekku\u0308r_burger-king_buzzman_sullyvan-k_fransa_bigumigu-768x278.jpg 768w\" alt=\"te\u015fekk\u00fcr_burger king_buzzman_sullyvan k_fransa_bigumigu\" width=\"1300\" height=\"470\" \/><\/p>\n<p>Bunun yan\u0131 s\u0131ra d\u00fckkan\u0131n \u00f6n\u00fcndeki otopark alan\u0131 ile i\u00e7erideki masa, men\u00fc, pe\u00e7ete, tepsi, Whopper kutusu gibi pek \u00e7ok obje \u00f6zel olarak Sully\u2019nin ismine tasarlanm\u0131\u015f. Yetmediyse, bir de tabii sene boyunca kiminle isterse onunla bu restorana gelip \u00fccretsiz yemek yeme hakk\u0131 var.\u00a0 Daha ne olsun?<\/p>\n<div class=\"responsive-container\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/zqY0OSIXuts?feature=oembed\" width=\"753\" height=\"424\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/div>\n<h2>Daha Fazla Yorum, Daha Fazla!<\/h2>\n<p>Kampanya tabii bir tek ki\u015fiyi ihya etmek amac\u0131yla yap\u0131lmam\u0131\u015f. Kampanyan\u0131n videosu \u015feker, Sullyvan\u2019\u0131n tepkileri ho\u015f ve her \u015fey o kadar abart\u0131l\u0131 ki, sosyal medyada dikkat \u00e7ekece\u011fi a\u015fikar. Bunun yan\u0131 s\u0131ra Burger King bu i\u015fi, insanlar\u0131 daha fazla etkile\u015fime te\u015fvik etmek i\u00e7in kullanmay\u0131 planl\u0131yor. Videonun alt\u0131na en \u00e7ok yorum yapan ki\u015fi bir y\u0131ll\u0131k bedava Burger King hakk\u0131 kazanacak. \u00d6yle ki \u015fu anda video alt\u0131nda 19 bin be\u011feni varken 243 bin yorum bulunuyor. Ki etkile\u015fim de kampanyan\u0131n etkisini g\u00f6steriyor.<\/p>\n<div id=\"fb-root\"><\/div>\n<p>Sene boyunca co\u015ftuk\u00e7a co\u015fan Burger King \u00f6n\u00fcm\u00fczdeki 4 g\u00fcn i\u00e7inde \u015fahane kampanyalar \u00e7\u0131karmazsa, \u00f6yle san\u0131yorum ki senenin son Burger King haberini sunmu\u015f bulunuyoruz efendim, esen kal\u0131n\u0131z.<\/p>\n<p>K\u00fcnye:<br \/>\nReklamveren: Burger King<br \/>\nReklam Ajans\u0131: Buzzman<br \/>\nBa\u015fkan\/ Y\u00f6netici Yarat\u0131c\u0131 Y\u00f6netmen: Georges Mohammed-Ch\u00e9rif<br \/>\nGenel Ba\u015fkan Yard\u0131mc\u0131s\u0131: Thomas Granger<br \/>\nGenel M\u00fcd\u00fcr: Julien Levilain<br \/>\nYarat\u0131c\u0131 Y\u00f6netmen: Jean-Christophe Royer<br \/>\nYarat\u0131c\u0131 Ekip: Mickael Krikorian &amp; Victor Sidoroff<br \/>\nSanat Y\u00f6netmen Asistan\u0131: Steven Daout<br \/>\nM\u00fc\u015fteri \u0130li\u015fkileri Y\u00f6netmeni: Pierre Guengant<br \/>\nM\u00fc\u015fteri \u0130li\u015fkileri Y\u00f6neticisi: Lo\u00efc Coelho<br \/>\nM\u00fc\u015fteri Temsilcisi: Cl\u00e9mence Gateau<br \/>\nM\u00fc\u015fteri Temsilcisi Asistan\u0131: Antoine Boizeau<br \/>\nSosyal Medya Ba\u015fkan\u0131: Julien Scaglione<br \/>\nSosyal Medya Y\u00f6neticisi: Marie Le Scao, Elise Lassimoulie<br \/>\nHalkla \u0130li\u015fkiler ve \u0130leti\u015fim: Am\u00e9lie Juillet<br \/>\nHalkla \u0130li\u015fkiler ve \u0130leti\u015fim Asistan\u0131: Suzanne Langlais, Julie Claeyman<br \/>\nHak Y\u00f6netimi: Dee Perryman<br \/>\nTV Yap\u0131m Sorumlusu: Vanessa Barbel<br \/>\nTV Yap\u0131m: Assya Mediouni<br \/>\nYap\u0131m Asistan\u0131: May Pham<br \/>\nMotion Tasar\u0131m: Th\u00e9o Berdrin<br \/>\nDekorasyon: Borderline<br \/>\nYap\u0131m: Full Dawa<br \/>\nSes Yap\u0131m: Comptoir du son (VO FR) \/ THE (VO US)<br \/>\nY\u00f6netmen: Jeremy Frey<br \/>\nYap\u0131mc\u0131: Alexandre Bonaldi<br \/>\nPost Prod\u00fcksiyon: Mathilde Nury<br \/>\nPost Prod\u00fcksiyon \u015eirketi: DLP Paris<\/p>\n<p><em>G\u00f6rsel: YouTube<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Burger King Fransa, sene boyunca Facebook\u2019ta en \u00e7ok yorum yapan hayran\u0131na te\u015fekk\u00fcr i\u00e7in t\u00fcm restoran\u0131 bir hediye paketiyle kaplay\u0131p ufak bir s\u00fcrpriz yaparak bu y\u0131l\u0131 ilgin\u00e7 bir kampanyayla sonlard\u0131r\u0131yor.<\/p>\n","protected":false},"author":12,"featured_media":23706,"template":"","meta":{"_acf_changed":false,"footnotes":""},"tags":[188,192,191,189,190],"class_list":["post-23704","mmg_articles","type-mmg_articles","status-publish","has-post-thumbnail","hentry","tag-burger-king","tag-facebook","tag-hayran","tag-hediye","tag-tesekkur"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"en","enabled_languages":["tr","en"],"languages":{"tr":{"title":true,"content":true,"excerpt":true},"en":{"title":false,"content":false,"excerpt":false}}},"acf":[],"_links":{"self":[{"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/mmg_articles\/23704","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/mmg_articles"}],"about":[{"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/types\/mmg_articles"}],"author":[{"embeddable":true,"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/users\/12"}],"version-history":[{"count":0,"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/mmg_articles\/23704\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/media\/23706"}],"wp:attachment":[{"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/media?parent=23704"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/tags?post=23704"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}