{"id":24781,"date":"2018-06-25T10:38:23","date_gmt":"2018-06-25T07:38:23","guid":{"rendered":"http:\/\/www.revolvia.com\/?post_type=mmg_articles&#038;p=24781"},"modified":"2018-06-25T10:55:47","modified_gmt":"2018-06-25T07:55:47","slug":"kennedynin-olduruldugu-gun-yapacagi-konusma-hayata-dondu","status":"publish","type":"mmg_articles","link":"https:\/\/www.revolvia.com\/en\/mmg-article\/kennedynin-olduruldugu-gun-yapacagi-konusma-hayata-dondu\/","title":{"rendered":"Kennedy\u2019nin \u00d6ld\u00fcr\u00fcld\u00fc\u011f\u00fc G\u00fcn Yapaca\u011f\u0131 Konu\u015fma Hayata D\u00f6nd\u00fc"},"content":{"rendered":"<p>Teknolojinin hayat\u0131n\u0131 kaybetmi\u015f insanlar\u0131n ya\u015flansalard\u0131 neler s\u00f6yleyebilece\u011fini g\u00f6sterdi\u011fi bir kampanyay\u0131 yak\u0131n zamanda incelemi\u015ftik. Benzer mant\u0131kla kurulmu\u015f bir \u00e7al\u0131\u015fmay\u0131 da The Times of London ge\u00e7ti\u011fimiz Mart ay\u0131nda ger\u00e7ekle\u015ftirdi. John F. Kennedy\u2019nin 55. \u00f6l\u00fcm y\u0131l d\u00f6n\u00fcm\u00fcnde e\u011fer suikaste kurban gitmeseydi verece\u011fi konu\u015fmay\u0131 yapay zeka sayesinde hayata d\u00f6nd\u00fcrd\u00fc.<\/p>\n<p>Reklam ajans\u0131 Rothco taraf\u0131ndan haz\u0131rlanan \u201cJFK Unsilenced\u201d isimli projede; Kennedy\u2019nin Dallas\u2019ta \u00f6ld\u00fcr\u00fcld\u00fc\u011f\u00fc g\u00fcn yapaca\u011f\u0131 konu\u015fma ilk kez dinlenenebildi. Times\u2019\u0131n internet sitesi \u00fczerinde yer alan 22 dakikal\u0131k konu\u015fma\u00a0i\u00e7in Kennedy\u2019nin sesi o g\u00fcnk\u00fc konu\u015fman\u0131n s\u00f6zlerini aktaracak \u015fekilde teknoloji sayesinde yeniden yarat\u0131ld\u0131.<\/p>\n<h2>Eski Konu\u015fmalar\u0131n Detayl\u0131 Analizi<\/h2>\n<p>Rothco ve Times proje i\u00e7in, \u0130ngiliz ses teknolojisi firmas\u0131 CereProc ile i\u015f birli\u011fi yapt\u0131. Kennedy\u2019nin var olan ses kay\u0131tlar\u0131 incelenerek bunlardan olu\u015fan bir ses veritaban\u0131 yarat\u0131ld\u0131. 8 haftal\u0131k s\u00fcre\u00e7 i\u00e7erisinde Kennedy\u2019nin 831 konu\u015fmas\u0131 ve r\u00f6portaj\u0131n\u0131n analog kay\u0131tlar\u0131 incelendi. Elde edilen 116.777 ses birimi ikiye b\u00f6l\u00fcnerek enerjisi ve tizleri a\u00e7\u0131s\u0131ndan analiz edildi. B\u00f6ylece \u0130ngilizce\u2019de kelimeleri olu\u015fturmada kullan\u0131lan herbiri 0,04 saniyelik 41 fonem izole edildi. Sonunda bu fonemler bir araya getirilerek Dallas Trade Mart konu\u015fmas\u0131n\u0131n yaz\u0131l\u0131 metninde yer alan 2.590 s\u00f6zc\u00fck olu\u015fturuldu.\u00a0Ba\u015fkan\u0131n ses tonu, vurgular\u0131, kendine has konu\u015fma \u015fekli de g\u00f6z \u00f6n\u00fcne al\u0131narak, hi\u00e7 yap\u0131lmayan o konu\u015fman\u0131n Kennedy\u2019nin yapaca\u011f\u0131 \u015fekilde yap\u0131lmas\u0131na \u00f6zen g\u00f6sterildi.<\/p>\n<p>Proje, \u0130rlandal\u0131 ajans Rothco\u2019nun y\u00f6netici yarat\u0131c\u0131 y\u00f6netmeni Alan Kelly\u2019nin bir fikrine dayan\u0131yor. Hayat\u0131 boyunca Kennedy konusuna \u00f6zel bir ilgi duyan Kelly, ba\u015fkan\u0131n Dallas gezisi \u00fczerine bir belgesel seyrederken ba\u015fkan\u0131n asl\u0131nda o g\u00fcn orada bir konu\u015fma yapmay\u0131 ama\u00e7lad\u0131\u011f\u0131n\u0131n fark\u0131na var\u0131yor. Bu konu\u015fmay\u0131 internet \u00fczerinde bulunca Kennedy\u2019nin o g\u00fcn s\u00f6ylemek istediklerinin bug\u00fcn bile ge\u00e7erlili\u011fini korudu\u011funu g\u00f6r\u00fcyor. B\u00f6ylece bu fikir ortaya \u00e7\u0131k\u0131yor.<\/p>\n<p>Proje; sosyal medya, radyo, bas\u0131n ve dijital ortamla desteklenen b\u00fcy\u00fck bir kampanyan\u0131n da bir aya\u011f\u0131.<\/p>\n<div class=\"responsive-container\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/4EY-gY3PQYs?feature=oembed\" width=\"753\" height=\"424\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/div>\n<div class=\"responsive-container\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/fOiDO8BWzfk?feature=oembed\" width=\"753\" height=\"424\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-107140\" src=\"https:\/\/bigumigu.com\/wp-content\/uploads\/2018\/06\/kennedy_rothco_the-times-of-london_jfk-unsilenced_ingiltere_bigumigu_5.jpg\" alt=\"https:\/\/rothco.ie\/work\/jfk-unsilenced\/\" width=\"640\" height=\"800\" \/><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-107141\" src=\"https:\/\/bigumigu.com\/wp-content\/uploads\/2018\/06\/kennedy_rothco_the-times-of-london_jfk-unsilenced_ingiltere_bigumigu_6.jpg\" alt=\"https:\/\/rothco.ie\/work\/jfk-unsilenced\/\" width=\"640\" height=\"800\" \/><\/p>\n<h4>K\u00fcnye:<\/h4>\n<p>Reklamveren: The Times of London<br \/>\nReklam Ajns\u0131: Rothco, Dublin, \u0130rlanda<br \/>\nAjans Yap\u0131mc\u0131s\u0131:\u00a0 Al Byrnes<br \/>\nY\u00f6netici Yarat\u0131c\u0131 Y\u00f6netmen: Alan Kelly<br \/>\nYarat\u0131c\u0131 Ekip: Alan Kelly,\u00a0Ste Rogers<br \/>\nTasar\u0131mc\u0131: Shane O\u2019Riordan<br \/>\nPazarlama Y\u00f6netmeni: Jill Byrne<br \/>\nCEO: Patrick Hickey<br \/>\nOperasyon Y\u00f6netmeni: Sally Oldfield<br \/>\nStrateji: Paul Hughes,\u00a0Kathy Troy<br \/>\nM\u00fc\u015fteri Onay\u0131: Richard Oakley,\u00a0Lynne Fraser<br \/>\nYap\u0131m \u015eirketi: CereProc<br \/>\nYap\u0131mc\u0131: Jenna Plant<br \/>\nPost Prod\u00fcksiyon: Piranha Bar<br \/>\nSes: Will Farrell\/\u00a0Screen Scene<\/p>\n<p><em>G\u00f6rsel: Rothco<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Times of London, Kennedy&#8217;nin var olan ses kay\u0131tlar\u0131n\u0131 inceleyerek \u00f6ld\u00fcr\u00fcld\u00fc\u011f\u00fc g\u00fcn Dallas&#8217;ta verece\u011fi konu\u015fmay\u0131 teknoloji sayesinde yeniden yaratt\u0131.<\/p>\n","protected":false},"author":12,"featured_media":24782,"template":"","meta":{"_acf_changed":false,"footnotes":""},"tags":[485,483,118,484,180,486],"class_list":["post-24781","mmg_articles","type-mmg_articles","status-publish","has-post-thumbnail","hentry","tag-amerika","tag-kennedy","tag-ses","tag-suikast","tag-teknoloji","tag-yenileme"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"en","enabled_languages":["tr","en"],"languages":{"tr":{"title":true,"content":true,"excerpt":true},"en":{"title":false,"content":false,"excerpt":false}}},"acf":[],"_links":{"self":[{"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/mmg_articles\/24781","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/mmg_articles"}],"about":[{"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/types\/mmg_articles"}],"author":[{"embeddable":true,"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/users\/12"}],"version-history":[{"count":0,"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/mmg_articles\/24781\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/media\/24782"}],"wp:attachment":[{"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/media?parent=24781"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/tags?post=24781"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}