{"id":25267,"date":"2018-10-06T21:12:56","date_gmt":"2018-10-06T18:12:56","guid":{"rendered":"http:\/\/www.revolvia.com\/?post_type=mmg_articles&#038;p=25267"},"modified":"2018-10-06T21:12:56","modified_gmt":"2018-10-06T18:12:56","slug":"artirilmis-gerceklikle-snapchat-uzerinden-dominos-siparisi","status":"publish","type":"mmg_articles","link":"https:\/\/www.revolvia.com\/en\/mmg-article\/artirilmis-gerceklikle-snapchat-uzerinden-dominos-siparisi\/","title":{"rendered":"Art\u0131r\u0131lm\u0131\u015f ger\u00e7eklikle Snapchat \u00fczerinden Domino\u2019s sipari\u015fi"},"content":{"rendered":"<p style=\"text-align: center;\">Snapchat, sundu\u011fu lensleriyle art\u0131r\u0131lm\u0131\u015f ger\u00e7ekli\u011fi ilk ve yal\u0131n haliyle hayat\u0131m\u0131za sokan mecra oldu. Instagram, Facebook ve di\u011fer platformlar bu \u00f6zellikleri kopyalamadan \u00f6nce Snapchat\u2019e yeni eklenecek lensler bir\u00a0<a href=\"https:\/\/www.hercampus.com\/life\/iconic-2017-snapchat-filters-well-never-forget\" target=\"_blank\" rel=\"noopener\">g\u00fcndem<\/a>\u00a0<a href=\"https:\/\/www.refinery29.com\/2016\/12\/133131\/snapchat-most-popular-filters-2016\" target=\"_blank\" rel=\"noopener\">konusuydu<\/a>. K\u00f6pek kulaklar, \u00e7i\u00e7ek ta\u00e7lar, kelebekler, u\u00e7an kalpler, y\u00fcz de\u011fi\u015ftirme derken bir anda kendimizi olamayaca\u011f\u0131m\u0131z \u015fekillerde g\u00f6rmeye al\u0131\u015ft\u0131k. Profil foto\u011fraflar\u0131m\u0131z ba\u015fta olmak \u00fczere kendimizi g\u00f6rme bi\u00e7imimizi de de\u011fi\u015ftirdik. Art\u0131r\u0131lm\u0131\u015f ger\u00e7eklik kullanan bu lenslerin bir di\u011fer etkisi de markalara yans\u0131d\u0131. \u00c7\u00fcnk\u00fc art\u0131k sponsorlu lensler tasarlayarak farkl\u0131 kampanyalara imza at\u0131labiliyor.\u00a0<a href=\"https:\/\/bigumigu.com\/etiket\/dominos\/\" target=\"_blank\" rel=\"noopener\">Domino\u2019s Pizza<\/a>\u00a0da art\u0131r\u0131lm\u0131\u015f ger\u00e7eklikte yemek \u00e7\u00f6z\u00fcmleri sunan\u00a0<a href=\"http:\/\/www.kabaq.io\/\" target=\"_blank\" rel=\"noopener\">Kabaq<\/a>\u00a0ile birlikte \u00e7al\u0131\u015farak ABD \u00e7ap\u0131nda bir g\u00fcnl\u00fck kampanyaya kurgulad\u0131.<\/p>\n<div class=\"responsive-container\" style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/vIEqBATYHO4?feature=oembed\" width=\"753\" height=\"565\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/div>\n<h2 style=\"text-align: center;\">Lensteki pizza ger\u00e7e\u011fe d\u00f6n\u00fc\u015f\u00fcyor<\/h2>\n<p style=\"text-align: center;\">28 Temmuz\u2019da ger\u00e7ekle\u015fen kampanya \u00fclke \u00e7ap\u0131nda yay\u0131nland\u0131 ve Snapchat kullan\u0131c\u0131lar\u0131n i\u00e7in sat\u0131n al\u0131nabilir lens \u00f6zelli\u011fi g\u00f6rd\u00fc. Lens a\u00e7\u0131ld\u0131\u011f\u0131nda \u00f6n kamerada bir g\u00f6zl\u00fck ve cam\u0131ndan yans\u0131yan pizza g\u00f6r\u00fcn\u00fcyor. Arka kameraya ge\u00e7ildi\u011finde ise kullan\u0131c\u0131 kar\u015f\u0131s\u0131nda pizza kutusu beliriyor. Kutu a\u00e7\u0131ld\u0131\u011f\u0131nda ise bir pizza \u00e7\u0131k\u0131yor ve sipari\u015f vermek i\u00e7in y\u00f6nlendirme yap\u0131l\u0131yor.<\/p>\n<p style=\"text-align: center;\">Uygulamay\u0131 terk etmeden sipari\u015f vermeyi sa\u011flayan bu \u00f6zellik de Snapchat, art\u0131r\u0131lm\u0131\u015f ger\u00e7eklik i\u00e7in kendini sa\u011flam bir konuma almaya \u00e7al\u0131\u015f\u0131yor. Domino\u2019s Pizza da sipari\u015f alabilece\u011fi farkl\u0131 formatlar\u0131 s\u00fcrekli olarak denemeye ve gen\u00e7 nesili hedeflemeye devam ediyor. Daha \u00f6nce de pizza yiyenlere\u00a0<a href=\"https:\/\/bigumigu.com\/haber\/pizza-yiyerek-hisse-sahibi-olabilirsiniz\/\" target=\"_blank\" rel=\"noopener\">hisse vermi\u015f<\/a>,\u00a0<a href=\"https:\/\/bigumigu.com\/haber\/dunyanin-ilk-otonom-pizza-kuryesi\/\" target=\"_blank\" rel=\"noopener\">otonom pizza kurye arac\u0131<\/a>\u00a0ve IFTTT ile pizza yola \u00e7\u0131k\u0131nca\u00a0<a href=\"https:\/\/bigumigu.com\/haber\/pizzan-yola-cikinca-akilli-cihazlarin-ne-yapsin\/\" target=\"_blank\" rel=\"noopener\">ev elektronikleriyle ileti\u015fime ge\u00e7mesi<\/a>\u00a0gibi farkl\u0131 projelere de imza atm\u0131\u015flard\u0131.<\/p>\n<div class=\"responsive-container\" style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/aUxa5HS7xQg?feature=oembed\" width=\"753\" height=\"565\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/div>\n<p style=\"text-align: center;\"><em>G\u00f6rsel:\u00a0<a href=\"https:\/\/www.adweek.com\/digital\/dominos-is-bringing-its-pizzas-into-augmented-reality-with-a-national-snapchat-campaign\/\" target=\"_blank\" rel=\"noopener\">Adweek<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Domino&#8217;s Pizza, Kabaq ile birlikte \u00e7al\u0131\u015farak Snapchat i\u00e7in art\u0131r\u0131lm\u0131\u015f ger\u00e7eklik lensi haz\u0131rlay\u0131p uygulama \u00fczerinden sipari\u015f vermelerini sa\u011flad\u0131.<\/p>\n","protected":false},"author":13,"featured_media":25268,"template":"","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"class_list":["post-25267","mmg_articles","type-mmg_articles","status-publish","has-post-thumbnail","hentry"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"en","enabled_languages":["tr","en"],"languages":{"tr":{"title":true,"content":true,"excerpt":true},"en":{"title":false,"content":false,"excerpt":false}}},"acf":[],"_links":{"self":[{"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/mmg_articles\/25267","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/mmg_articles"}],"about":[{"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/types\/mmg_articles"}],"author":[{"embeddable":true,"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/users\/13"}],"version-history":[{"count":0,"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/mmg_articles\/25267\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/media\/25268"}],"wp:attachment":[{"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/media?parent=25267"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/tags?post=25267"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}