{"id":30719,"date":"2022-10-31T11:54:19","date_gmt":"2022-10-31T08:54:19","guid":{"rendered":"https:\/\/www.revolvia.com\/?post_type=mmg_articles&#038;p=30719"},"modified":"2022-10-31T12:03:56","modified_gmt":"2022-10-31T09:03:56","slug":"beyin-dalgalarini-olcen-tavuk-kovasi","status":"publish","type":"mmg_articles","link":"https:\/\/www.revolvia.com\/en\/mmg-article\/beyin-dalgalarini-olcen-tavuk-kovasi\/","title":{"rendered":"Beyin Dalgalar\u0131n\u0131 \u00d6l\u00e7en Tavuk Kovas\u0131"},"content":{"rendered":"\n<p>KFC Hong Kong, Edelman i\u015f birli\u011fiyle d\u00fcnyan\u0131n en stresli \u015fehirlerinden birinde kat\u0131l\u0131mc\u0131lara d\u00fc\u015f\u00fcnmeden durabilmeleri i\u00e7in iddial\u0131 bir meydan okumada bulundu. Lezzetlerinin g\u00fcc\u00fcn\u00fc kan\u0131tlamak \u00fczere haz\u0131rlanan\u00a0<em>Brainwave Bucket<\/em>\u00a0adl\u0131 kampanyas\u0131 kapsam\u0131nda tavuk kovas\u0131 \u015feklinde tasarlanan ve beyin dalgalar\u0131n\u0131 \u00f6l\u00e7en bir kask ile elinde bir kova k\u0131zart\u0131lm\u0131\u015f tavuk par\u00e7as\u0131 tutan insanlar\u0131n beyin dalgalar\u0131n\u0131 \u00f6l\u00e7\u00fcmledi.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-192274 size-large\" src=\"https:\/\/bigumigu.com\/wp-content\/uploads\/2022\/10\/kfc2-1300x680.png\" sizes=\"auto, (max-width: 753px) 100vw, 753px\" srcset=\"https:\/\/bigumigu.com\/wp-content\/uploads\/2022\/10\/kfc2-1300x680.png 1300w, https:\/\/bigumigu.com\/wp-content\/uploads\/2022\/10\/kfc2-403x211.png 403w\" alt=\"\" width=\"753\" height=\"394\" \/><\/p>\n<p>Ara\u015ft\u0131rmalar,\u00a0Hong Kong\u2019un d\u00fcnyan\u0131n en stresli \u015fehirlerinden biri oldu\u011funu ve burada \u00e7al\u0131\u015fanlar\u0131 Do\u011fu Asya\u2019daki stres endeksinde ilk s\u0131rada yer ald\u0131\u011f\u0131n\u0131 g\u00f6steriyor. Bununla birlikte lezzetli yiyeceklerin beyindeki stres tepkisini hafifletme g\u00fcc\u00fcne sahip oldu\u011fu da\u00a0bilimsel olarak\u00a0kan\u0131tlanm\u0131\u015f durumda. Bu iki arg\u00fcman\u0131 dev tavuk kovas\u0131nda bulu\u015fturan KFC, kat\u0131l\u0131mc\u0131lar\u0131 daha az d\u00fc\u015f\u00fcnmeye ve daha fazla \u015f\u0131martmaya te\u015fvik eden bir g\u00fcnl\u00fck etkile\u015fimli tavuk kovas\u0131 deneyimini kurgulad\u0131.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-192278 size-large\" src=\"https:\/\/bigumigu.com\/wp-content\/uploads\/2022\/10\/KFC-1300x680.jpg\" sizes=\"auto, (max-width: 753px) 100vw, 753px\" srcset=\"https:\/\/bigumigu.com\/wp-content\/uploads\/2022\/10\/KFC.jpg 1300w, https:\/\/bigumigu.com\/wp-content\/uploads\/2022\/10\/KFC-403x211.jpg 403w, https:\/\/bigumigu.com\/wp-content\/uploads\/2022\/10\/KFC-768x402.jpg 768w\" alt=\"\" width=\"753\" height=\"394\" \/><\/p>\n<p>Dev tavuk kovas\u0131 \u015feklindeki yap\u0131n\u0131n i\u00e7ine davet edilen insanlar\u0131n ba\u015f\u0131na beyin dalgalar\u0131n\u0131 \u00f6l\u00e7en tavuk kovas\u0131 \u015feklinde bir kask tak\u0131ld\u0131. Ellerine ise bir s\u00fcre tutmalar\u0131 i\u00e7in bir kova dolusu tavuk verilen kat\u0131l\u0131mc\u0131lardan d\u00fc\u015f\u00fcnmeden ellerindeki tavu\u011fa odaklanmalar\u0131 istendi. Yerle\u015fik bir kafa band\u0131 ile beyin dalgalar\u0131 analiz edilerek zihinlerinin ne kadar aktif veya rahat oldu\u011funu g\u00f6steren ger\u00e7ek zamanl\u0131 biyolojik geri bildirim al\u0131nd\u0131. D\u00fc\u015f\u00fcnme eylemi ger\u00e7ekle\u015firken aktif hale gelen frontal b\u00f6lgedeki etkinliklerinde azalma g\u00f6r\u00fclen; bunun aksine yemek yemekle ba\u011flant\u0131l\u0131 zevk alma hislerinin ba\u011flant\u0131l\u0131 oldu\u011fu limbik sisteminde hareketlilik oldu\u011fu tespit edilenler KFC taraf\u0131ndan daha fazla k\u0131zarm\u0131\u015f tavukla \u00f6d\u00fcllendirildi.<\/p>\n<p><iframe id=\"instagram-embed-0\" class=\"instagram-media instagram-media-rendered\" src=\"https:\/\/www.instagram.com\/reel\/Cj0ETIVJORy\/embed\/?cr=1&amp;v=14&amp;wp=540&amp;rd=https%3A%2F%2Fbigumigu.com&amp;rp=%2Fhaber%2Fbeyin-dalgalarini-olcen-tavuk-kovasi%2F#%7B%22ci%22%3A0%2C%22os%22%3A2094.900000035763%2C%22ls%22%3A1476.199999988079%2C%22le%22%3A1911.9000000357628%7D\" height=\"880\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\" data-instgrm-payload-id=\"instagram-media-payload-0\" data-mce-fragment=\"1\"><\/iframe><\/p>\n<p>\u00a0<\/p>\n<div class=\"responsive-container\"><iframe loading=\"lazy\" class=\"entered litespeed-loaded\" title=\"\u6876\u6e2c\u8166\u96fb\u6ce2\" src=\"https:\/\/www.youtube.com\/embed\/8Ou74Q3tYzo?feature=oembed\" width=\"753\" height=\"424\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-lazyloaded=\"1\" data-src=\"https:\/\/www.youtube.com\/embed\/8Ou74Q3tYzo?feature=oembed\" data-ll-status=\"loaded\" data-mce-fragment=\"1\"><\/iframe><\/div>\n<p><em>G\u00f6rseller:\u00a0Behance, Twitter, Youtube, Instagram<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>KFC Hong Kong, Edelman i\u015f birli\u011fiyle d\u00fcnyan\u0131n en stresli \u015fehirlerinden birinde d\u00fc\u015f\u00fcnmeden durabilenler i\u00e7in iddial\u0131 bir meydan okuma ger\u00e7ekle\u015ftirdi.<\/p>\n","protected":false},"author":20,"featured_media":30720,"template":"","meta":{"_acf_changed":false,"footnotes":""},"tags":[787,791,790,233,792,788,789],"class_list":["post-30719","mmg_articles","type-mmg_articles","status-publish","has-post-thumbnail","hentry","tag-beyin-dalgasi","tag-brainwave-bucket","tag-hong-kong","tag-kfc","tag-kfchk","tag-olcum","tag-tavuk-kovasi"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"en","enabled_languages":["tr","en"],"languages":{"tr":{"title":true,"content":true,"excerpt":true},"en":{"title":false,"content":false,"excerpt":false}}},"acf":[],"_links":{"self":[{"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/mmg_articles\/30719","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/mmg_articles"}],"about":[{"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/types\/mmg_articles"}],"author":[{"embeddable":true,"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/users\/20"}],"version-history":[{"count":0,"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/mmg_articles\/30719\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/media\/30720"}],"wp:attachment":[{"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/media?parent=30719"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.revolvia.com\/en\/wp-json\/wp\/v2\/tags?post=30719"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}